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Integrated Launch – Andersen Material Handling

Posted on | August 4, 2015 | Comments Off on Integrated Launch – Andersen Material Handling

The bulk of the summer has been spent knee deep in launching an integrated marketing campaign for Andersen’s desktop and mobile app. Their strategy to grow more desktop users and overall service customers was to develop a free mobile app. Service Assistant makes it convenient for warehouse managers to request service for their forklift trucks and other capital equipment. Working with Thin Air Digital Media we produced print collateral including 2 one-page brochures, email marketing, digital ads, banner advertisement and a micro site.

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